Goal Setting For Tradies

Setting Goals for Your Tradie Business: A Path to Success

As a tradie business owner, setting clear and achievable goals is essential for long-term success. However, many business owners struggle to define their goals and create a roadmap to accomplish them. Let’s explore some tips on how to establish effective goals and discuss the importance of aligning them with different time frames. By following these guidelines, you can steer your tradie business toward growth and prosperity.

The Power of Three-Year Goals:

When determining goals for your tradie business, it’s important to consider time frames that are both meaningful and attainable. For the average tradie, a three-year goal serves as a solid starting point. Unlike distant 10 or 20-year goals, a three-year timeframe is easier to comprehend and work towards. It strikes a balance between being ambitious and realistic, allowing you to set your sights on significant accomplishments within a reasonable period.

A Holistic Approach: Three-Year, One-Year, and Quarterly Goals:

To ensure that your goals align seamlessly and build upon one another, it’s beneficial to establish a hierarchy of objectives. Start by defining your three-year goal, then break it down into smaller milestones to be achieved within one year. Finally, set quarterly goals that feed into the annual goal, ultimately driving progress towards the three-year vision. This systematic approach provides a clear roadmap for success and helps you stay focused and motivated.

Revenue Goals: The Backbone of Success:

A key aspect of goal-setting for any tradie business is establishing revenue goals. By setting a big revenue goal, supported by smaller milestones, you create a framework that encourages growth and financial success. Consider using dollar-based goals, such as revenue or profit targets, as they provide tangible and measurable outcomes.

Diversify and Expand:

Aside from financial goals, it is important to set objectives that enhance the overall growth and stability of your tradie business. Here are a few examples:

a. Infrastructure: Set goals related to your workshop or equipment. For instance, aim to have your own workshop within three years or acquire a specific piece of equipment.

b. Customer Base: Define goals for expanding your client base. You may aspire to work with additional builders or secure contracts with a certain number of commercial clients. For instance, aim to have at least three new builders for whom you provide plumbing services.

c. Market Focus: Consider setting goals that shift your work balance. For instance, target a specific percentage (e.g., 40%) of your projects to come from commercial work rather than domestic. This diversification can help reduce reliance on a single segment and expand your opportunities.

While this blog provides valuable insights into setting goals for your tradie business, there is much more to explore. For a comprehensive understanding and additional ideas, consider referring to “The Wealthy Tradie – How To Make Your Business Rake In The Cash,” a book available on our website. It offers a wealth of knowledge and practical strategies to drive the success of your tradie business.

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Hugh Bowman is a specialist in business coaching for trade businesses and is a former engineer and technical expert. He has lived and worked in many parts of regional Victoria coaching tradie business owners.

Ph: 0409 402 474