how to convert jobs

Sometimes it’s not the flashy marketing tactics or expensive tools that win you work – it’s the basics. And right now, far too many businesses are missing out on jobs simply because they’re not getting the fundamentals right.

Here’s a quick reality check!

1. Answer the Phone
It’s staggering how often business calls go unanswered. If someone is trying to reach you, chances are they’re ready to give you work. Missing that call could mean missing that opportunity.

2. Set Up Your Message Bank
This is the second-best job conversion tool under the sun — and it’s shockingly underused. If your phone rings out with no voicemail, or your inbox is full, or you’re relying on a clunky 10-second voice-to-text, you’re turning potential customers away. Set up a clear, professional message bank that invites people to leave their details.

3. Call People Back Promptly
If you’ve missed a call, call them back — and do it fast. A slow response often means they’ve already moved on to someone else. Acting quickly shows reliability and professionalism.

4. Follow Up Quotes
You’ve already invested the time in quoting — don’t let that effort go to waste. A timely follow-up shows you care, keeps the conversation going, and dramatically increases your chances of winning the job.

Back to Basics
These aren’t cutting-edge sales techniques — they’re simple habits. But when done consistently, they can dramatically improve your conversion rate. Get these right, and you give yourself a real shot at growing your business.